The organisers of Salon Worldwide have simply introduced the good news of their intention to nonetheless go forward with the UK’s largest Hair Exhibition on the ExCel centre in London’s Docklands.
As salons within the UK put together to reopen on 4th July, there are new challenges; from working a protected, socially-distanced setting to discovering artistic options for purchasers and groups. One among Salon Worldwide’s major goals this 12 months shall be to assist the trade to navigate this new panorama and supply a platform of inspiration for salons and hairdressers to spice up their enterprise in a post-lockdown world with training, developments and merchandise to place them forward of the sport.
A Celebration of Color
Color has all the time been the largest revenue driver for salons, and in a publish lockdown world it’s extra vital than ever. Salons shall be going through drastic root regrowth and color corrections galore and reassessing purchasers who’ve determined to develop out their greys gracefully throughout three months at house. With this in thoughts, Salon Worldwide will, this 12 months, function its first ever bespoke Color Stage: a devoted stage with open prep space and a schedule of training and consultants speaking about all elements of the color enterprise. The present will even welcome color homes from the world over as exhibitors, from massive names to indie manufacturers providing one thing new.
“Color has all the time been massive enterprise for salons and that’s by no means been extra true than now, when purchasers are determined to get again to the salon,” explains Jayne Lewis-Orr, Govt Director of Salon Worldwide. “Salons might want to assume creatively in regards to the color providers they provide, the merchandise they’re utilizing and the way they will proceed to offer dynamic and thrilling outcomes for purchasers. That’s why we’re placing color on the coronary heart of Salon Worldwide this 12 months, with extra training and inspiration than ever. Our visitor artists and types shall be offering no scarcity of artistic options and concepts, from the industrial color enterprise by way of to inspirational seems to be, all of which reminds hairdressers why they love what they do!”
The Salon Worldwide group continues to seek the advice of because the occasion approaches to make sure the hottest measures are in place. The group will implement modifications steered by Authorities necessities together with ExCeL London and trade knowledgeable recommendation. Particulars shall be introduced and shared within the subsequent few weeks.
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